Privacy Policy

Aether Events Limited is committed to protecting and respecting your privacy.

This policy (together with our terms of use and any other documents referred to in it) sets out the basis on which any personal data we collect from you, or that you provide to us, will be processed by us. Please read the following carefully to understand our views and practices regarding your personal data and how we will treat it. By visiting you are accepting and consenting to the practices described in this policy.


For the purpose of the Data Protection Act 1998 (the Act), the data controller is Aether Events Limited. We are registered in England and Wales under company number 12760520 and have our registered office at 393 Lordship Lane

London N17 6AE, United Kingdom


If you, as a visitor to Aether.Events, you subscribe to our newsletter, or opt to join one of our mailing lists, you will be added to the relevant Mailchimp mailing list, as you have expressed that you would like to receive direct email marketing from Aether.Events. We will also collect your first and last names and email address.

Aether.Events uses Google analytics to track how you are using the site, your browsing behaviour, journey and device or browser used. No personally identifiable information is collected via Google analytics. This information is used to help improve the experience for the users.


Aether Events Limited shall act as the Data Processor in the following services and any others that may arise in the future:

  • Images published by the Users – Real Wedding submissions.
  • Data related to the User’s spouse.
  • Suppliers’ contact details provided by users as part of the content provided by such users.
  • Users’ personal data used by the vendors while they use Aether.Events tools.

The Controller of the data provided in relation to those services rendered by Aether Events Limited shall be the actual User and consumer (bride/groom), who must comply with the data protection regulations, must have obtained consent from the data subjects for processing their personal data and must have applied all the guarantees required for processing their personal data.

The User shall be responsible at all times for the images published and the names included. Notwithstanding the foregoing, Aether Events Limited has the power to remove the content if it is illegal.

Aether Events Limited shall handle the data according to the provisions of the applicable personal data protection regulations in force, including the standard contractual clauses set forth by the European Commission.


The personal data to be processed shall be the personal data that the User has provided to Aether.Events when completing the online registration form, through social media, through the customer service or through any other means (chats, telephone calls, emails, etc.).

Regarding social media, the privacy policy envisaged therein shall apply.

The categories of data which Aether Events Limited can have at its disposal are as follows:

Users consumers (brides/grooms/guests):

  • Identification data: First name, last name, image, social media username (full name if the person accesses or interacts through social media).
  • Contact data: Telephone number, email address, postal address, social media username (email if the person accesses or interacts through social media).
  • Personal data: Date of birth, place of birth, nationality, gender.
  • Economic-financial data: Bank account data (if this applies).

Professional users:

  • Identification data: First name, last name.
  • Corporate contact data: Telephone number, email address, registered office.
  • Business data: Activity and business. Data included in the professional’s data sheet/profile.

Users accept that, once they register, their photographs and user profile will be publicly visible for the other users of Aether.Events as well as on the various Internet search engines.

In the event that Users’ data are collected through social media, the applicable privacy policy shall be that of the specific social media.


The fields marked with an asterisk (*) in the registration form to be completed by the Users are mandatory so that the request can be met; the other fields are voluntary.

Likewise, when the data are provided through any other means, at the time of processing the Users shall be notified whether or not it is mandatory to provide such data.

The Users guarantee that the personal data provided to Aether Events Limited are correct and updated, and they are responsible for notifying any changes thereto, where the Users are the only parties who may be responsible for providing inaccurate or false data and for the harm that this may cause to Aether Events Limited or to third parties as a result of using the services provided by Aether.Events. Likewise, Aether Events Limited states that the data that it collects are adequate, relevant and not excessive in relation to its specific scope, purposes and services.


The Users’ data provided to Aether.Events through any means so that it can render the services required by them are processed for the following purposes:

  • Enable Users to rapidly and easily search for companies that provide the services and products related to the wedding event by location, activity sector and type of service.
  • Advertise the services and products of wedding-related companies by creating a data sheet with their contact details, location, service and/or product description and photographs, where applicable.
  • Facilitate contact between the companies which advertise their products or services on the Website and the users interested in them via information requests through emails, forms and telephone calls.
  • Provide Users with all the information required to hold a wedding through articles and advice published on the Website.
  • Provide Users with the wedding planning assistance service, consisting of giving advice and help on locating and selecting wedding suppliers; Aether Events Limited telephones the Users and sends the information requests in the name of the Users and with their express consent to the suppliers which were suggested to the Users.
  • Maintain regular and dynamic communication with the Users through any means, including social media and instant messaging. In such cases, without prejudice to applying Aether Events Limited Privacy Policy, the privacy policy of the corresponding social media or instant messaging service shall also apply. Our recommendation is to analyze the privacy policy in detail.
  • Record the telephone calls with the aim of ensuring the service quality and monitoring how the incidents are resolved.

Aether Events Limited shall process the Users’ data for the aforementioned purposes so that it can comply with its contractual obligations as a result of the requests made by Users.

The Users’ data provided to Aether Events Limited through any means shall also be processed for the following purposes:

  • Analyze the data for training and/or statistical purposes. Carry out the basic activities to analyze the content of the information provided and draft the profiles to appropriately manage the activities and services provided by Aether.Events.
  • Record the telephone calls with the aim of ensuring the service quality and monitoring how the incidents are resolved.
  • Advertise the services and products of wedding-related companies by creating a data sheet with their contact details, location, service and/or product description and photographs, where applicable.

Aether Events Limited shall process the Users’ data with the aforementioned purposes on the grounds of its legitimate interests that are expressly acknowledged in the privacy regulations, so that it can provide the service properly.

Likewise, the Users’ data provided to Aether Events Limited through any means shall also be processed with the following purpose:

  • Send electronic communications of the promotions and information about the services provided by the companies with which Aether Events Limited has commercial agreements (this also includes its own commercial communications as well as those of professional users and third parties), related to the wedding industry and to the needs or interests that the engaged couple may have during the wedding organization process given the nature and purpose of the services provided by Aether Events Limited. For such purpose, the wedding products or services are all the products and services included on the Website at present and in the future as well as any products, services or campaigns specifically aimed at weddings.
  • Such promotional electronic communications shall be sent throughout the relationship between the Users and Aether Events Limited and even after it has ended, provided that the Users have not stated otherwise.

Aether Events Limited shall process the Users’ data for the aforementioned purpose, as expressly acknowledged in the legislation in force, if either (i) the Users gave their prior consent or (ii) did not object to the use of their personal data for such purpose at the time of collection of their personal data and the information provided to them is about products and services similar to those addressed by a previous sale or negotiation, provided that the Users did not decide to stop receiving such communications.


Aether Events Limited shall not adopt decisions based only on the automated processing of Users’ personal data and which may produce legal effects on Users or similar significant effects. All the decision-making processes related to the aforementioned purposes of the processing are carried out with human involvement. In addition, the targeted advertising carried out on our Website does not produce significant effects on Users


As a result of the nature of the service and with the aim of complying with the obligations arising from the services arranged by the Users, it shall be necessary to share their data with all the recipients stated in the first paragraph of section 6. The legitimacy for this resides in complying with the contractual obligations.

Likewise, the Users’ data can be shared with the recipients stated below for the following reasons:

  • Public authorities: to comply with the legal obligations to which Aether Events Limited is subject as a result of its activity.
  • Suppliers which need to access the data to provide the services which Aether Events Limited has arranged with those suppliers and with which Aether Events Limited has signed the necessary confidentiality and personal data processing agreements required by the privacy protection regulations.

In the event that Aether Events Limited has to share personal data in the future, it will notify the Users accordingly.


The Users’ data shall be retained while the relationship with Aether Events Limited is maintained and, once that relationship ends for whatever reason, during the applicable legal statute of limitations with respect to the legitimate purposes for processing that personal data.

After the relationship ends, the personal data shall be processed for the sole purpose of complying with our legal or contractual obligations. Once those statute-of-limitation periods end, the Users’ data shall be deleted or, alternately, anonymized.

You may opt out of receiving emails from Aether.Events at any time by clicking the unsubscribe link within the email footer or in email preferences. 

When the Users request to unsubscribe from the service, Aether Events Limited shall deal with this by deleting the Users’ profile photo and identification data from the Website (first name, last name and email address), while retaining the rest of the content which the Users have published on the Website.


The Users can exercise their right of access, rectification, erasure, portability, restriction, withdrawal of consent and/or objection to the processing.

Such rights can be exercised through the Website settings themselves. In the event that problems occur when making this effective online or if doubts or controversies arise regarding our data protection policy, you can directly contact Aether Events Limited by email to [email protected], stating the subject.


Providing the personal data of minors and, in particular, their image to the Website expressly implies that, without reservation, the Users who provide them:

  • Hold the necessary rights to use the data or image of the minors (e.g. as a parent or legal guardian).
  • Ensure that the stated data do not jeopardize the minors in any way whatsoever or harm any of their rights.
  • Expressly exonerate Aether Events Limited from any potential claims arising from this, where the Users assume that they provided the information with the full liabilities arising from such claims.

We do not offer our services to, and we do not wish to collect any personal data directly from, minors below the age of 18.

12. Security

Aether Events Limited notifies the Users that it has adopted the necessary technical and organizational measures to ensure the security of the personal data and prevent their alteration, loss or unauthorized processing or access, based on the state of the technology, the nature of the supplied data and the risks to which they are exposed.

13. Cookies and IPs

When a User accesses to and navigates through the Website and if applicable, subject to User’s consent, we use cookies and similar technologies, either owned by Aether Events Limited or by third parties, to set them on the device from which the User accesses and browses, in order to enable browsing on our Website, analyze our traffic and the User’s behavior, enable the User to share content through social media and personalize content and advertising displayed based on the User’s browsing habits.

If you want to know more about our Cookie Policy and how you can control our cookie settings, you can access it through the relevant section in our website.

14. Targeted advertising

If Aether Events Limited has the Users’ consent, Aether Events Limited and its third-party partners set cookies and other tracking technologies for targeted advertising purposes. Concretely, they collect information relating to the Users’ device (such as the type of device, operating system and browser as well as IP address), the Users’ browsing history and online identifiers (such as the identifier associated with the cookie set or with the Users’ device). However, the information collected through this process does not enable Aether Events Limited or third parties to identify the Users’ name, contact details or other details with which they can directly identify Users, unless Users choose to provide these.

These cookies enable third parties to analyse Users’ browsing habits on this Website and on other sites in order to serve them targeted ads that are more relevant to them on other websites. Aether Events Limited  also uses cookies, set by Google, to better understand its audience, select, and serve its Users targeted ads through the Website. The ads displayed within the Aether Events Limited  ad space are personalized to match Users behavior and interests, based on the analysis of their browsing habits (e.g. your ad views and clicks).

15. Contact

You can contact Aether Events Limited  by email on [email protected]